logos, taglines, messaging & positioning, graphic standards, rollout

The Ivy Group approaches brand development as an adventure. Our talented team braves tough research, overcomes daunting market obstacles, and arrives at branding recommendations that deliver on the bottom line.

Visual Identity

83% of learning occurs visually. The Ivy Group will create a logo that instantly communicates brand identity through adept combinations of color, typeface, and design. And to make sure your brand is consistently communicated, we can document graphic standards to guide communications and design.

Message Development

Messaging is equal parts art and science. Our work is to capture the essence of an organization with pithy and precise language that articulates the brand promise and resonates with targeted audiences

Collateral Materials

Like fashion accessories, collateral materials project your brand identity. Brochures, websites, trade show booths, displays, stationery suites, and the like--we create compelling vehicles for communicating your unique identity to target audiences.