Gracie is a dedicated digital marketing manager focused on building meaningful and engaging relationships with her clients. She holds a master's degree in commerce, specializing in marketing and management, as well as a Bachelor of Arts in U.S. Government from the University of Virginia. Gracie demonstrates a strong curiosity and eagerness to learn, which has enabled her to successfully navigate her work across a diverse set of industries. She strives to effectively refine content and ensure that every detail of a project is considered.
Before joining The Ivy Group, Gracie worked as a marketing manager in the medical device and manufacturing industry. In that role, she managed projects varying from brand strategy and positioning to brand performance assessments. Alongside project management, Gracie has experience in managing relationships with key stakeholders, crafting compelling customer testimonials, and conducting comprehensive market research. Gracie works to ensure that her efforts align with clients' evolving needs and expectations by making decisions that are insightful and in line with the overall strategy.