Join our team as Copywriter
03.07.22
AGENCY SEEKS COPYWRITER. The Ivy Group seeks a writer who is equal parts creative and critical to masterfully balance style with substance. The copywriter will …
Blog
7.3 billion people live on planet earth. Each generates about 20,000 ideas a day. Think how selective we have to be!
Join our team as Marketing Manager
02.14.22
AGENCY SEEKS MARKETING MANAGER. As a small and mighty full-service agency, The Ivy Group seeks an individual who confidently wears multiple hats, nimbly pivots from …
Marketing Buzzwords Worth Knowing
12.13.21
Buzzwords come and go and no one likes jargon, so we tend to use plain English whenever possible. But for those times when nothing but the popular marketing phrase will do, here’s how we define them.
Ivy Group Welcomes A New Era With Rebrand
11.23.21
Growth is a guiding theme that influences everything we do for our clients, ourselves, and the communities we serve. The new Ivy icon symbolizes growth and the many pathways to achieve it, shown through both the solid shapes and the whitespace between.
Show Your Competence Not Your Age: Ivy Brand Evolution
11.22.21
Ready to rebrand? Need to redesign your website? We've been there ourselves...a few times. Let's take a jaunt down memory lane!
[Closed] Join our team as Library Consultant
09.16.21
About The Ivy Group
Since The Ivy Group's founding in 1989, we have collaborated with over 100 libraries and library support organizations to develop effective strategies, …
[Closed] We’re hiring! Join our team as Marketing Manager
05.25.21
Agency seeks Marketing Manager. The Ivy Group seeks an individual with a writer's soul and a project manager's obsession with details. The ideal candidate takes …
Why WordPress
04.26.21
WordPress is The Ivy Group’s content management system (CMS) of choice. We've used it to build sites for associations, libraries, colleges and universities, law firms, manufacturers, housing authorities, tourist destinations, and the list goes on. So, why should you pick WordPress for your site?
5 Tips for Updating Content During a Website Redesign
03.02.21
There’s no better time to update site content than during a website redesign. Turning a critical eye to page after page of site content may …
Under New Ownership
02.02.21
Charlottesville-Based Marketing Agency Under New Ownership
Pam Fitzgerald is pleased to announce that The Ivy Group has been purchased by Denise B. Prince, MBA, MPH.
Prince, …
[CLOSED] We’re hiring! Join our team as Copywriter and Social Media Manager
01.12.21
This position has been filled.
ADA Accessibility: It’s for Your Site, Too
12.09.20
In web design, accessibility involves making sure that all content is available and functional to all users, regardless of a user’s browser, assistive technology or physical impairment.
SEO Basics: What All Marketing Decision-Makers Need to Know
12.04.20
In today’s digital-first environment, search engine optimization is an essential component of any integrated marketing program.
Podcast Episode: Improving Library Spaces
09.23.20
How is your space organized? Are your tools easy to access? Does your space still serve its original purpose? How do you do better with the space you already have?
Podcast Episode: Preparing Academic Libraries for the Fall Semester
07.08.20
Academic libraries are looking with trepidation at how they will reopen in the fall when students return to campus. Space considerations and their service implications are paramount, but what about the very character and role of the library as a gathering place?