07.21.22
There are many reasons: cost, expertise, scalability, and fresh perspective. You'll want to consider all of these in making the best decision for your organization.
Blog
Show Your Competence Not Your Age: Ivy Brand Evolution
11.22.21
Ready to rebrand? Need to redesign your website? We've been there ourselves...a few times. Let's take a jaunt down memory lane!
Under New Ownership
02.02.21
Charlottesville-Based Marketing Agency Under New Ownership
Pam Fitzgerald is pleased to announce that The Ivy Group has been purchased by Denise B. Prince, MBA, MPH.
Prince, …
Podcast Episode: Build a Better Board
12.06.19
Constructing a strong board is all about recruitment, composition, and management. Ready to find the right advocates for your library?
How to Write an RFP for Library Strategic Planning
10.01.19
Why hire a strategic planning consultant instead of going it alone? RFP do's and don'ts for a smooth process that results in finding the right consultant for your library.
Agency-Client Relationships
02.14.17
Put a ring on it: 4 tips for successful agency-client relationships
Becoming the agency of record for a company can feel a lot like getting married. …
And the Answer Is…
08.05.15
Planning is responding to challenges, changing market conditions, new technologies, etc. But long before the research review, the brainstorming and whiteboarding, crafting and drafting, did the planners ask the really tough questions?
How to Write a Better Request for Proposal: RFPs from the Consultant’s Side of the Desk
06.27.12
The premise appears simple: libraries want to hire a consultant with the expertise their organization needs, and consultants seek interesting projects with clients that are …