Following a number of disruptions, HCLS sought a chance to increase its resilience and orient itself around clear goals. Through the strategic planning process, it strengthened its services, organizational health, and long-term success.
Strategic planning let NDL discern needs, improve Library access, and chart a course to better services, all while maintaining high morale.
What does a community need from its library? And its library building? Our community needs assessment identified residents’ constraints and aspirations, recommended responsive library offerings, and determined that the current facility was inadequate for delivering necessary services.
When SOPHE needed a partner to refresh its image and reinvigorate its membership, Ivy stepped up. We created a new, fully-custom website, performed an extensive brand audit, and then completed a brand identity redesign.
For decades, family-owned Camp Friendship has attracted children from across the globe. In 2018, camp leaders came to us with a new logo which we developed into a full brand identity. Finally, Camp Friendship’s website and communications “100% represent who we are and what actually happens here”.
Inspired by the organization’s commitment to “Housing for All”, we designed a new brandmark and website that embodies a spirit of optimism and an ongoing commitment to inclusivity and equity.
Ever since Benjamin Franklin founded the nation's first public library, Pennsylvanians have been empowered by their libraries—to research, study, learn, communicate, discover new interests, develop …
Embarking on the next chapter When is a leaf not a leaf? When it's the next chapter! Bernards Township Library needed more aggressive marketing, indicated by …
"E.A. Clore Sons, Inc." has crafted heirloom-quality furniture since 1830. Family-owned and -operated for six generations, Clore is an American success story, a celebration of …
Don’t let the name fool you. Blue Ridge Builders Supply (BRBS) is far more than a contractor’s supply store. BRBS first sought out The Ivy …
Central Virginia’s economic development organization reintroduced the region to the world with a refreshed brand and marketing program to attract young talent. A generic name, outdated …
The family orchards—located at disparate locations, and each operating according to a different harvesting schedule—needed a comprehensive marketing program to grow the business for generations …
In response to community research that showed a lack of brand awareness, the Alexandria Library revitalized its marketing efforts to turn a fresh face to the community and re-engage them in all the Library had to offer.
The City of Cedar Rapids is on the move, actively promoting the arts, education, and advanced technology enterprises. Cedar Rapids Public Library (CRPL), named by …
The biannual library conference connects participants to a network of fellow library leaders and equips them with the leadership skills to positively impact their communities. State …