AGENCY SEEKS MARKETING MANAGER. A small and mighty full-service agency, The Ivy Group seeks a strategic communications professional. The Marketing Manager will be responsible for, you guessed it, managing marketing projects, including serving as a client's primary point of contact, planning and executing campaigns, and keeping up with the ever-changing marketing landscape. The ideal candidate takes pride in a job well done, lends a critical yet collaborative eye, and nimbly pivots from one project to another.
This position is in person in Charlottesville, Virginia.
Responsibilities
- Lead the development and implementation of performance-driven communications campaigns
- Develop impactful marketing strategies: seek and evaluate critical information, ideate, and iterate
- Establish and maintain positive working relationships with clients, team members, and vendors
- Effectively communicate with team members: provide clear direction and valuable feedback, ensuring the highest quality standards are met
- Ensure smooth client management: set agendas, structure and facilitate collaborative discussions, create actionable meeting notes, and integrate client feedback and preferences
- Plan and oversee all project details, including budget, timeline, deliverables, and resource allocation
- Expertly set and actively manage budgets using Excel or other budget management tool
- Manage the preparation of informative, readable reports; gauge impact and recommend next steps
- Scope, draft, and manage proposals in response to prospect inquiries
- Prepare, negotiate, and execute media schedules for traditional and digital advertising campaigns (radio, TV, print, digital display, paid search, etc.)
- Maintain in-depth knowledge of marketing channels, practices, and trends, including local media outlets and digital advertising platforms
Requirements & Qualifications
- Bachelor's degree
- Minimum of 3 years of demonstrated experience managing multi-channel marketing campaigns
- Knowledge of marketing channels and best practices, including Google Ads, social media platforms, email marketing platforms, search engine optimization, and traditional media
- Ability to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligence
- Exceptional project management, time management, and organizational skills
- Exceptional oral and written communication skills
- Strategic, analytical, and creative thinking skills, with the ability to use data to inform decisions
- Proficiency in Microsoft Office and Google Workspace
- Enthusiasm for collaborating with coworkers and clients to deliver the best work possible
- Passion for helping communities and purpose-driven brands thrive
Benefits
- Eligible for performance-based bonuses
- Independently owned and bureaucracy-free agency
- Interesting, varied work with a diverse range of clients
- Friendly, accommodating work environment
- Flexible schedule; 8-hour workday can be adjusted around core hours of 10 am-4 pm
- Cubicle-free, dog-friendly office within walking distance of the downtown mall (with free dedicated parking)
- Comprehensive benefits package that includes 401(k) retirement savings program, 3% salary employer contribution to 401(k) (match not required), health and dental insurance, jury duty and bereavement leave, long-term disability and workers' compensation insurance, short term and family leave, 8 paid floating holidays, 16 PTO days (accrue up to 24 days over 3 years)
- Protected time for professional development
About The Ivy Group
The Ivy Group is a full-service marketing and strategic consulting firm that advances passionate brands to positively impact communities. Since our founding over thirty-five years ago, we have collaborated with a variety of diverse organizations--from small businesses to global corporations, public libraries to national non-profits, housing authorities to health-focused organizations--to develop communications programs that address business and social challenges. Above all, we value intentional problem solving, respectful collaboration, doing the best work possible, continuous learning, integrity, and kindness.
Sound like your vibe? Join our team!
To apply, send cover letter and resume to hr@ivygroup.com.
In order to provide equal employment and advancement opportunities to all individuals, employment decisions at The Ivy Group are based on merit, qualifications, and abilities.
The Ivy Group does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, or any other characteristic protected by law.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
Category: Culture
Tags: Ivy Group Team