Often, we are reminded of how fortunate we are to be working in Charlottesville, Virginia. Marketing firms in this part of the world set a high standard—they challenge us not just to do our best but to do better each time. Together, we form a talented community of advertising agencies, public relations professionals, graphic designers, and website developers that rivals cities twice our size.
Our team is proud to participate in the organization responsible for supporting the Charlottesville marketing community, the American Marketing Association Central Virginia chapter (AMACVA). Managing Partner Pam Fitzgerald’s years serving as AMACVA Chapter President cemented her belief in the value of connecting with our marketing peers to grow this brilliant, artistic community. That’s a value she’s happy to share with our Ivy Group team: Siska is celebrating 6 years as Communications Chair, Emily volunteers on the Communications Committee, and Julia began her term as Chapter President in June.
And so, we would like to give a shout out to our worthy Charlottesville marketing community—those that keep us on our toes to sustain momentum by aiming high and always looking for ways to work smarter and better.
A fellow soldier in the trenches of brand development, Convoy’s tagline—“brands that move you”—speaks to their near obsession with branding. Convoy’s boutique design studio serves a diverse base of local clients on branding, design, and web projects.
Janet Driscoll Miller of Marketing Mojo is one of the smartest business people we know…and one of the most generous. Janet has always been willing to share her knowledge, experience, and expertise about SEO and content marketing with AMACVA. Marketing Mojo, named one of Inc.’s 5000 fastest growing private firms, has taken keyword, traffic-building, remarketing, and conversion strategies to a whole new level.
Mountain High Media
Best known locally for their work with Bold Rock Hard Cider, Mountain High Media—a partner company of Blue Ridge Outdoors—serves clients from offices in Charlottesville, Asheville, and Boulder. We love connecting with their energetic and friendly Charlottesville team at AMACVA events and their nature-centric work inspires us to get some fresh air.
The Journey Group
As their name suggests, The Journey Group is all about brand journeys and storytelling. Their design team is nationally recognized for visual storytelling and bringing print to a digital space. Their client roster includes many humanitarian and non-profit organizations—a do-gooder spirit that encourages the rest of us to always do better.
Darcy Olin’s Watermark Design is an imaginative and energetic design team that thrives in the beer, wine, and (good) spirits markets. With an emphasis on packaging, illustration, and truly inspiring print, Watermark Design is a branding agency we’ll drink to!
Okay…not everybody needs a full-service marketing company. Sometimes, a smart solopreneur fits the bill. When you’ve been around as long as we have, you make many friends—Elizabeth McMartin, Emily Patterson,and MJ Arquette are among some of ours (bonus: they are all AMACVA members!).
The Ivy Group
Time to toot our own horn. As Charlottesville’s most established marketing agency, we build long-term relationships (we’ve been around 28 years after all). We don’t have clients—we have partners. Whether as project collaborators or agency of record, we can “do it all” for our partners. What sets us apart from the pack is the dedication and diverse talents of our in-house team, capable of delivering every marketing asset from strategic planning to market research, radio and video production to social media management, and collateral design to web development—all from right here in our Charlottesville office. Whatever your marketing need, our team will deliver strategic, creative, and damn good-looking work that’ll have you coming back for more.
Community builds excellence and we keep Dwayne “the Rock” Johnson in mind when we think of our rich competitive landscape. “There are no secrets to success,” he says. “Be humble. Be hungry. And always be the hardest worker in the room.” Or, in our case, in the City.
Interested in connecting with Charlottesville’s community of marketers? Come say hi at the next American Marketing Association chapter event!