07.21.22
There are many reasons: cost, expertise, scalability, and fresh perspective. You'll want to consider all of these in making the best decision for your organization.
Blog
Marketing Buzzwords Worth Knowing
12.13.21
Buzzwords come and go and no one likes jargon, so we tend to use plain English whenever possible. But for those times when nothing but the popular marketing phrase will do, here’s how we define them.
![PLA 2020 in Nashville, TN [Logo]](https://ivygroup.com/wp-content/uploads/2020/03/PLA-2020-blog-featureimage-300x300.jpg)
Takeaways from the Public Library Association Conference 2020
03.09.20
Our key takeaways from PLA 2020's fabulous keynotes, thoughtful discussions on accessibility, and innovative ideas for building thriving communities.
Charlottesville Marketing and Design Agencies
09.05.17
Often, we are reminded of how fortunate we are to be working in Charlottesville, Virginia. Marketing firms in this part of the world set a …
Agency-Client Relationships
02.14.17
Put a ring on it: 4 tips for successful agency-client relationships
Becoming the agency of record for a company can feel a lot like getting married. …
How to Write a Better Request for Proposal: RFPs from the Consultant’s Side of the Desk
06.27.12
The premise appears simple: libraries want to hire a consultant with the expertise their organization needs, and consultants seek interesting projects with clients that are …