Camp Friendship


07.09.20
For decades, family-owned Camp Friendship has attracted children from across the globe. In 2018, camp leaders came to us with a new logo which we developed into a full brand identity. Finally, Camp Friendship’s website and communications “100% represent who we are and what actually happens here”.
PA POWER Library

POWER Library: Pennsylvania’s Electronic Library


05.02.19
Ever since Benjamin Franklin founded the nation's first public library, Pennsylvanians have been empowered by their libraries—to research, study, learn, communicate, discover new interests, develop …
Bernards Township Library logo

Bernards Township Library


03.26.19
Embarking on the next chapter When is a leaf not a leaf? When it's the next chapter! Bernards Township Library needed more aggressive marketing, indicated by …

Clore Furniture


02.13.19
"E.A. Clore Sons, Inc." has crafted heirloom-quality furniture since 1830. Family-owned and -operated for six generations, Clore is an American success story, a celebration of …
Design and branding for Central Virginia Partnership for Economic Development

Central Virginia Partnership for Economic Development


11.14.18
Central Virginia’s economic development organization reintroduced the region to the world with a refreshed brand and marketing program to attract young talent. A generic name, outdated …

Alexandria Library


11.05.18
In response to community research that showed a lack of brand awareness, the Alexandria Library revitalized its marketing efforts to turn a fresh face to the community and re-engage them in all the Library had to offer.
Marketing account management for AccuTec Blades

AccuTec Blades


03.08.18
As AccuTec grew its brand portfolio across multiple industries, we worked right alongside them to establish a visual identity and create a marketing program that …

McIntire Botanical Garden


10.04.17
Projected to open in late 2018, McIntire Botanical Garden aims to celebrate native Virginia flora and educate the public on conservation. But first, the Garden needed a new logo to anchor fundraising and promotions prior to opening day and beyond.

Ypsilanti District Library


09.20.17
Strategic planning is a process of discoveries and decisions. For Ypsilanti District Library (YDL) in Ypsilanti–affectionately "Ypsi"–Michigan, the process became the occasion for customers and prospective customers …
Hatched another bright idea campaign design theme

Bright Ideas


06.07.17
A fun and creative company, Bright Ideas approached The Ivy Group for a little branding TLC. A client-centric group, they spent so much time making …