03.20.18
We know that we have used our marketing superpowers for good. And that’s a day’s work you can believe in.
Blog
Charlottesville Marketing and Design Agencies
09.05.17
Often, we are reminded of how fortunate we are to be working in Charlottesville, Virginia. Marketing firms in this part of the world set a …
Why Give a Public Library a Tagline?
06.22.17
Support advocacy efforts.
It's no secret that over the past twenty-five years, public libraries, alongside schools and other services, have felt the pinch of straitened municipal …
Love Your Library Month
02.13.13
February is Love Your Library Month! How can you show your love for your local public library?
You could…
Write a library love letter to the editor of …
Community Involvement Is Not A “Trivial Pursuit”
04.20.12
Last week, three of us from The Ivy Group participated in a local trivia competition and fundraiser, Wordplay, to benefit Literacy Volunteers of Charlottesville.
The Library as Art Space
11.28.11
A small wall area or empty space can be turned into a large-impact community resource that guarantees more visitors and revenues to your library. A …
Salute the Super Pages: Treasuring Teen Team Members
11.14.11
Teen and young adult library pages can help provide an extraordinary customer service experience for visitors.
Mobile and visible, their energy and enthusiasm can be cultivated …
Libraries Essential for Disaster Response
11.03.11
Since our run-in with Hurricane Irene in August, the New Jersey State Library is pursuing FEMA certification for our branch libraries to serve as community …
Spare Change and Big Bellies
10.11.11
Here's an easy way to get donations at your library. The "big belly banks", available from a variety of sources online, are a fun way …