Facebook Post Makeovers 02.26.15 Here’s how to easily vamp up your Facebook posts to make them more engaging, entertaining, and accessible to a larger organic audience.
Work out daily. Lose five pounds. And don’t forget to feed the cat. 01.07.15 Everybody makes New Year’s resolutions—even the “somebodies.” Here’s a peek…
Welcome, Mark and Wendy! 11.12.14 Welcome the latest additions to The Ivy Group team, Mark Goodson and Wendy Taylor. Mark is taking on the role of Director, Business Development, while Wendy joins us as Advertising Project Manager.
To Kiosk or Not to Kiosk: That is Only Part of the Question 08.12.14 As electronic services crowd out print, the costs of facilities--construction, renovation, and upkeep--are under unprecedented scrutiny. Several library systems we have worked with as consultants have considered …
Technology & Language: How the Tweet is revolutionizing more than just social media 07.22.14 Throughout human history, the evolution of the written word has been closely intertwined with innovations in technology. Propelling a new, unprecedented written form of expression—the limit of a mere 140 characters— is the Tweet.
Building A Niche With Social Media 06.25.14 Today, marketing is all about branding; personal brands, product brands and service brands-virtually everyone and everything you see, hear or touch has a tinge of …
Do You Need a Mobile Website? 04.21.14 The vast majority of our prospective clients could benefit from having a mobile-responsive site. If considering a mobile-responsive site, ask yourself these three questions: Is your site worth it? Are you getting mobile traffic already? And do your users require on-the-go access?
Children as Library Donors 04.14.14 Do you encourage children to donate to the library? Is it productive, ethical and strategic to do so?
Hello Holly! 04.07.14 The Ivy Group welcomes our newest project manager, Holly Bittle. Here’s just a few of the reasons we’re so glad to say hello to Holly.
Bobby Pearson Presents at Responsive Web Design Summit 04.03.14 Ivy Group programmer Bobby Pearson presented at the 3rd annual responsive web design online conference, RWD Summit 2014. His presentation, Optimization Techniques and Strategies, aired live on April 1, 2014 at 2pm EST.
What Should You Require From Your Library’s Website? 03.31.14 Start with responsive web design, quality content, intuitive navigation, and a user-friendly content management system.
Libraries “at the core” of Common Core State Standards 03.13.14 As Common Core State Standards are adopted, students will rely even more on library resources.