12.22.22
Web developers are really offering two different services. One configures a website from an off-the-shelf template. The other builds a fully-custom site. Here's why you should opt for fully-custom web development.
Blog
Marketing Buzzwords Worth Knowing
12.13.21
Buzzwords come and go and no one likes jargon, so we tend to use plain English whenever possible. But for those times when nothing but the popular marketing phrase will do, here’s how we define them.
Show Your Competence Not Your Age: Ivy Brand Evolution
11.22.21
Ready to rebrand? Need to redesign your website? We've been there ourselves...a few times. Let's take a jaunt down memory lane!
Why WordPress
04.26.21
WordPress is The Ivy Group’s content management system (CMS) of choice. We've used it to build sites for associations, libraries, colleges and universities, law firms, manufacturers, housing authorities, tourist destinations, and the list goes on. So, why should you pick WordPress for your site?
5 Tips for Updating Content During a Website Redesign
03.02.21
There’s no better time to update site content than during a website redesign. Turning a critical eye to page after page of site content may …
ADA Accessibility: It’s for Your Site, Too
12.09.20
In web design, accessibility involves making sure that all content is available and functional to all users, regardless of a user’s browser, assistive technology or physical impairment.
SEO Basics: What All Marketing Decision-Makers Need to Know
12.04.20
In today’s digital-first environment, search engine optimization is an essential component of any integrated marketing program.
Prefab vs. Custom Solutions for Social Media Feeds
05.22.18
If your site has social media icons linking to the social platforms, you may be just fine as-is. However, if there is content on your social media platforms that would complement the site’s content, consider adding a new display section to your website.
4 Tips for a Better 404 Error Page
04.10.18
If done well, a 404 page shows your commitment to a positive user experience, retains the user, and puts a smile on their face.
SSL: What is it? And do I need it?
06.06.17
What is an SSL Certificate?
An SSL certificate establishes a secure connection on your website that is more resistant to hackers. In a nutshell, it is …
What Does a Website Cost?
06.28.16
Website development costs are a matter of hours, determined by the complexity of the site's design and functionality. The website price depends on how long it will take our highly skilled designers and programmers to deliver a quality product that meets your (and your customers’) needs.
Don’t Let Your Website Become Just Another Statistic
05.21.15
Most problems with website and UX design can be caught with a minimal amount of testing, thus saving you time and money in the long run. Don’t let your website become just another statistic— invest in web testing to prevent costly fixes (and unhappy online visitors!) in the future.
Do You Need a Mobile Website?
04.21.14
The vast majority of our prospective clients could benefit from having a mobile-responsive site. If considering a mobile-responsive site, ask yourself these three questions: Is your site worth it? Are you getting mobile traffic already? And do your users require on-the-go access?
Bobby Pearson Presents at Responsive Web Design Summit
04.03.14
Ivy Group programmer Bobby Pearson presented at the 3rd annual responsive web design online conference, RWD Summit 2014. His presentation, Optimization Techniques and Strategies, aired live on April 1, 2014 at 2pm EST.
What Should You Require From Your Library’s Website?
03.31.14
Start with responsive web design, quality content, intuitive navigation, and a user-friendly content management system.
